More about vintage TUPPERWARE
Tupperware is the brand name of a product line of mainly plastic products for household use and was developed in 1945 by Earl Tupper in the United States. The very beginning of Tupperware dates from 1944. In that year Mr. Earl Tupper, a chemist, and pioneer in the field of processing of polyethylene for domestic use founded the "Tupperware Plastics Company". In 1945 he sold his first products which were made of polyethylene.
These were plastic containers
in which food could
be stored airtight. For this, he
developed the Tupper Seal, an airtight and watertight lid, a design
based on the lid of a paint can. The lid would be known by the
special 'Tupperware-burp " the characteristic noise caused when
closing. For the Tupper Seal, he asked for a patent in 1947. Along
with the advance of the refrigerator, this invention represented a
new development in American households in the ‘50s. The food could
be kept for a longer period, stayed fresh longer in the plastic
boxes and trays, and could orderly be stacked in the fridge. The
Tupperware company used as a sales strategy: the
‘Tupperware
party ‘.
Tupper gave his first household products the name
‘Millionaire Line’, because he was convinced that every
product would earn him a million dollars.
At
least as important as the attractiveness of the product was the
user. The trays and containers could be stacked easily, so the
refrigerator could be arranged efficiently. The lockable lid made
sure that food could be preserved and kept longer fresh. Tupperware
was completely at service of householding. This led in 1957 to
obtain the certification mark of the magazines ‘Good Housekeeping
and Parents’.
On the website of Retro & Design, we offer different types of retro / vintage Tupperware products, hereby, we focus on the period from the late 50s / 80s.
Tupperware is best known for its plastic bowls, trays,
and bowls, but typical Tupperware is more than just "containers",
take a look at the products offered by Retro &
Design. Tupperware products can be obtained in the Netherlands
since 1962. In 2012, Tupperware was available for 50 years in the
Netherlands. In 1985, Rotterdam's Museum Boijmans Van
Beuningen included the first Tupperware products in her
collection.
The Wonderful World Of Tupperware Plastics
Vintage Tupperware Through The Years!
Tupperware Commercial, 1980