Vintage Tin Canister from DE GRUYTER Featuring Masterpieces by Old Masters

Vintage Tin Canister from DE GRUYTER Featuring Masterpieces by Old Masters

• Manufacturer: Nederlands Vereenigde Blikfabriek
• Date of Manufacture: 1950–1980

Product Description:
This vintage tin canister, created for the Dutch retail chain DE GRUYTER, is a stunning example of retro design, decorated with reproductions of paintings by renowned Old Masters. The rectangular tin features a folded longitudinal seam and a hinged lid with loop hinges and loose tabs. The gold-colored base combined with the classic artworks on the sides gives the piece a timeless appearance.

The lid shows The Village School by Ferdinand de Braekeleer, while the front and back display Village Fair by David Vinckboons. The shorter sides feature Interior with Peasants by Cornelis Dusart. These carefully selected artworks reflect the rich tradition of 17th- and 18th-century Dutch painting.

On the bottom of the tin, you’ll find DE GRUYTER’s famous embossed slogan: “En betere waar En 10% Alleen De Gruyter” – a nod to the retailer’s customer-friendly 10% discount policy from the past.

Condition:
This vintage tin is in good condition, with some signs of age and use that enhance its charm and authenticity. The photos are part of the description and provide a clear view of the item's current state.

Dimensions:

• Height: 8 cm
• Length: 18.3 cm
• Width: 11.2 cm

About the Artists:

• Ferdinand de Braekeleer (1792–1883) was a prominent Southern Dutch painter known for his historical and genre scenes. His works are praised for their detailed depictions of 19th-century daily life.
   
• David Vinckboons (1576–1632), an influential painter of the early 17th century, was best known for his peasant landscapes and biblical scenes. His style was influenced by Pieter and Jan Brueghel the Elder.
   
• Cornelis Dusart (1660–1704), a follower of Adriaen van Ostade, was a master of genre scenes and peasant interiors, admired for his finely detailed engravings and paintings.

About De Gruyter:
De Gruyter was a popular Dutch retail chain that operated from the 19th century through the early 20th century. At its peak, the chain had over 550 stores and employed around 7,500 people. Known for its customer-friendly approach, De Gruyter offered promotions like a 10% discount with returned receipts and the legendary "Snoepje van de Week" (Treat of the Week) for children.

This vintage tin is a valuable collectible that captures a piece of De Gruyter’s retail history while also paying homage to the Old Masters who enriched the world of art.

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