"Nostalgia from the 1960s - 1970s: Set of Two Vintage Storage Jars with Roses by SenO"

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"Nostalgia from the 1960s - 1970s: Set of Two Vintage Storage Jars with Roses by SenO"

• Manufacturer: SenO (Schouw and Oostwoud)
• Manufacturing Date: 1960s - 1970s

Product Description
Experience the charm of the past with this beautiful set of two vintage plastic storage jars, crafted by SenO in the 1960s-1970s. Each jar exudes nostalgia with its white plastic casing, elegantly adorned with a vibrant yellow rose on one jar and a soft pink rose on the other. The detailed roses are surrounded by fresh green leaves and a delicate pink bud, adding a touch of natural beauty to the kitchen or interior.

The matching lids come in lively pink and fresh green, making them not only functional but also visually appealing. These jars, once used as packaging for Rinse apple syrup, showcase the craftsmanship of SenO, a company from De Bilt specializing in high-quality plastic products.

Condition
These vintage jars are in good vintage condition, displaying only slight signs of normal use and age-related wear, contributing to their authentic appearance.

Dimensions
The height of each jar is 8.5 cm, with a diameter of 10 cm, making them both functional and decorative. The attached photos are part of the detailed description, providing a comprehensive view of this beautiful vintage find.

Add a touch of extra flair to your interior with this unique set of vintage storage jars from SenO. Enrich any space with the timeless elegance of flowers and enjoy the functional charm these jars bring.

The Origin and Rise of SenO: A Household Plastics Pioneer

In 1955, the story of Schouw and Oostwoud, later known as SenO, began with a chance meeting between Harry Schouw and Marten Oostwoud in Bilthoven. Harry, returning from Argentina with a technical background at Philips, and Marten, a business expert from the family business Oostwoud in Franeker, crossed paths at Hotel-Café-Restaurant De Schouw near the Bilthoven station.

The gentlemen devised a plan to manufacture plastic products with a self-built injection molding machine. Thus, in 1955, Schouw and Oostwoud was born, located at Biltseweg 20 in De Bilt. Their first customer was the game factory Jumbo, known for the Goose Board Game, followed by the Turkstra Beschuitfabriek from Leeuwarden.

As the company grew, a new factory was built at Industrieweg 24 in Maartensdijk, where the production of plastic products for household use was in full swing. The range included butter dishes, cups, egg cups, colanders, coffee filters, salad utensils, and clothespin baskets, as well as sticks for the Mikado game.

SenO had a dominant position in the market, with 1500 points of sale in the Netherlands and representations abroad, including England, Norway, Switzerland, Germany, and the Dutch Antilles. The strategic value of the molds, manufactured in Portugal and Denmark, was underscored by their storage in a fireproof safe.

Although the company was widely known in the Netherlands for the variety of products sold, the name SenO remained unfamiliar to many. In 1974, the company was sold to Rosedale in England, later acquired by Tiger Plastics in Geldrop. The name changed to SenO Plastics BV, and production continued until 1996 in Maartensdijk. Afterward, production moved to Geldrop and later to Poland.

After the sale, Marten Oostwoud remained involved in the family business Oostwoud in Franeker and passed away in 1989. Harry Schouw, no longer associated with SenO after the sale, moved to France and passed away there in 1992. Thus ended the chapter of SenO, a pioneer in household plastic products.

(Consulted sources: including Online Museum De Bilt)