"The Eastern Splendor of De Gruyter's Vintage Tea Tin!"

"The Eastern Splendor of De Gruyter's Vintage Tea Tin!"

• Manufacturer: De Gruyter Factories, Den Bosch
• Period: Original 1930 to 1940 (this specimen appears to be from a later period)
• Click Patent No. 37661 Ned.

Description
The enchanting charm of the past is captured in this vintage tin tea container from De Gruyter! Step back in time and immerse yourself in an Eastern tea ceremony, beautifully embossed on this unique piece.

De Gruyter Factories, a well-known name in the past, crafted these tins with love and craftsmanship. Originally from the 1930s, this specimen possesses a timeless beauty that will immediately captivate you.

In contrast to the usual silver-coloured tins, this one is remarkably brown with black accents, setting it apart from the rest. The patent number on the bottom attests to its unique character. Click Patent No. 37661 Ned.

Upon opening the lid, you will be greeted by De Gruyter's familiar slogan: "En betere waar, En 10 procent, alleen de Gruyter" (Better value, and 10 per cent off, only at De Gruyter). A nostalgic nod to a time when quality and craftsmanship were highly valued.

Condition
This tin is still in beautiful condition, a testament to its durability and robustness. The normal signs of use and subtle wear only add character to this magnificent piece.

Dimensions
Standing at 17 cm in height and with a diameter of 9 cm, this tea tin is a perfect addition to your collection or a stylish decorative item for your home.

Add some history to your collection or use it as a characterful decor piece. This vintage tea tin from De Gruyter is a great find for enthusiasts of nostalgic items. Seize this opportunity and bring a piece of the past into your home!

De Gruyter: A Dutch Retail Chain Full of Memories

De Gruyter was a Dutch retail chain active in the 19th and 20th centuries until 1976. At its peak, the chain had over 550 stores and nearly 7,500 employees.

An essential part of their sales policy was offering a 10% discount when customers returned their receipts. Hence, their famous slogan: "En betere waar èn tien procent, alleen De Gruyter" (Better value and ten per cent off, only at De Gruyter).

To foster customer loyalty, De Gruyter started giving out small gifts to children weekly, known as the legendary "Snoepje van de week" (Sweet of the Week). This initiative began after World War II when sugar was rationed, and there was an excess of sugar. With a few guilders' worth of groceries, children were given candy without even asking for it.