Round cylindrical stock tin for coffee, Douwe Egberts anno 1753 aroma coffee

Round cylindrical stock tin for coffee, Douwe Egberts anno 1753 aroma coffee

• Manufacturer: Numan's Blikfabrieken (Amsterdam)
• Manufacturing date: 1960/1969

Description
Round shop stock tin for coffee by Douwe Egberts, with an image of a woman pouring coffee in Frisian costume and Douwe Egberts in 1753 aroma coffee written underneath.

Black D.E. tin, on which a woman pouring coffee in red/black, white and gold. Douwe Egberts Aroma Coffee.

In an original vintage condition. For the real enthusiasts.

Condition
This tin is in good vintage condition with normal traces of use and age-related traces of wear. Small dents in the lid. Photos are part of the description.

Size

• Height 22 cm.
• Diameter 21.5 cm.

DOUWE EGBERTS (also known as D.E.)
In 1753, Egbert Douwes and his wife Akke Thysses began selling coffee, tea and tobacco from their small shop, ’De Witte O’s (literally the White Ox’), in Joure, the Netherlands. Egbert Douwes is the founder of the company which became nationally and internationally known under the name of his son Douwe Egberts, who joined the business around 1780. The latter’s success can be put attributed to the fact that, whilst in his small shop Egbert Douwes only sold to the local villagers, Douwe Egberts built up a (regional) reputation by also supplying shop owners elsewhere. In 1919 Douwe Egberts goes from local to national with an establishment on the Catherijnekade in Utrecht.

The original shop was called The White Ox – De Witte Os, in Dutch – but the family renamed the company Douwe Egberts as its trade in coffee and tea expanded, along with its reputation. As the business developed, its headquarters were moved to Utrecht, and in 1920, the iconic Douwe Egberts seal – now incorporated into the company’s logo – was introduced.

The story began in a small village in the Netherlands in the year 1753 - around the same time that coffee houses were becoming popular places to meet to discuss the important topics of the day. Egbert Douwes opened a grocery store in Joure, selling mostly coffee, tea and tobacco. He decided, like other merchants at the time, that Joure’s easy access to the waterways would allow trade to flourish, and he was right.