Anniversary tin. 75 years of van der Meulen rusk

Anniversary tin. 75 years of van der Meulen rusk

• Manufacturer: wed J. Bekkers & son Dordrecht Holland
• Manufacturing date: 1985

Description
Round tin with an image of a family at the dining table and a biscuit bakery issued for rusk on the occasion of the 75th anniversary of  "De enige egte Van der Meulen Friesche Tafelbeschuit 1910-1985"

Anniversary edition! This rusk tin was issued in 1985 on the occasion of the 75th anniversary of Van der Meulen rusk. Beautiful biscuit tin with nostalgic images.

Frisian table rusk. The only thing. 1910 - 1985.

Text on rusk tin: "This real Frisian table rusk is baked from the finest raw materials and excels in taste and quality. The brittleness of this rusk is praised in the Netherlands". Signed with signature J v / d Meulen.

Condition
This very nice vintage tin is in a neat condition with normal traces of use and age-related traces of wear. Pictures are part of the description.

Size

• Height: 22.5 cm.
• Diameter: 11 cm.

History Van der Meulen Master Bakers
In 1910 Hessel van der Meulen founded a small traditional biscuit bakery in Ferwerd. The high quality quickly became a household name in the north of the country. The demand for Van der Meulen Rusk continues to grow strongly and expansion is soon necessary. The company moves to Hallum, where a large bakery, specially equipped for Rusk, is being built under the name "De Volharding".

In 1930 the 2nd generation started exporting rusk to America under the motto: "the more you eat the more you want!"

Hessel van der Meulen junior, the 3rd generation, takes over the helm in the 1960s. A new period of growth is dawning. The beginning of the seventies is dominated by the introduction of Melba Toast and the first real set-up of export to England.

In 1985 the Rusk and Melba Toast range is expanded with Rye bread thanks to the takeover of a rye bread bakery in Broeksterwoude. Exports have then become an important source of income.

In the early nineties our current general manager Johannes van der Meulen takes over the management. In 1997 it is decided to return to the core;
producing Rusk, Rye Bread and Melba Toast. Van der Meulen de Meesterbakkers is now an international company with approximately 120 employees.

Some translations come from an automated system and may contain errors.