Vintage earthenware vase by Schreurich model 489-23 with "Foligno" decor

Vintage earthenware vase by Schreurich model 489-23 with "Foligno" decor.

• Manufacturer: Scheurich - W. Germany
• Manufacture: Germany - 1960-1969

Description
Vintage earthenware West-Germany vase by the company Scheurich Keramik. executed with the decor "Foligno" with a dark brown background and dark yellow bands with flower pattern (Foligno).

What once were called "those ugly vases", a few decades ago, have now become true collector's items. So you see that ugliness is a subjective concept that is very time-bound.

Condition
This earthenware vase is in a good vintage condition with no significant traces of use or age-related traces of wear. No chips, no breaks. Pictures are part of the description.

Data

• Model: 489-23
• Height: 23 cm.
• Diameter: 13 cm.

Scheurich always uses white clay. The vases are signed 'W.GERMANY' or 'WEST GERMANY' followed by three numbers (indicating the model number), a dash and two numbers (indicating the height of the vase).

Scheurich was founded in 1928 by Alois Scheurich and his cousin Fridolin Greulich as a wholesaler of glass, porcelain and ceramics. In 1938 Scheurich settled in Kleinheubach (70 kilometers southeast of Frankfurt am Main). The manufacture of household ceramics began in 1948.

In 1954 Scheurich stopped wholesaling activities and focused entirely on manufacturing ceramics in-house. Initially they mainly made bowls and ashtrays, but they soon switched to vases and flower pots.

Scheurich's hegemony began in the late 1960s. Scheurich kept his prices low and, combined with popular designs, this resulted in a turnover of millions. Scheurich's strategy was to provide the same models with different decorations each time. The designs were adapted twice a year to the changing taste of the public.

Some translations come from an automated system and may contain errors.